New TV ads from Walter E. Smithe Furniture
feature song "Our House," and offer consumers the chance to
win tickets to join the Smithe brothers at the July 14 Crosby, Stills
and Nash concert.
Chicago, IL (PRWEB) July 3, 2008 -- Beginning
this week, Chicago area TV viewers will see three familiar-looking store
mannequins come to life while singing the Crosby, Stills and Nash hit
"Our House." Yes, the brothers from Walter E. Smithe Furniture
are at it again, with a new advertising campaign inspired by the
legendary rock group's upcoming Chicago concert.
The TV spots, with the brothers
"performing" in the window of a Walter E. Smithe Furniture
showroom, will air for the next two weeks. The ads promote the company's
semi-annual clearance sale, and the chance to win tickets to join the
brothers at the Crosby, Stills and Nash concert July 14 at the Rosemont
Theater.
"It promises to be one of the most exciting
concerts of the summer, with a group that has endured for more than four
decades," said Walter E. Smithe III, who, like brothers Tim and
Mark, describes himself as a longtime fan.
"The concert is not open to the public;
tickets are available only from WDRV-FM 97.1 'The Drive' and Walter E.
Smithe Furniture," he added.
Consumers can register to attend the concert
with the Smithes through July 11 at any Walter E. Smithe Furniture
showroom, or online at www.smithe.com.
In addition to "Our House," the trio
of David Crosby, Stephen Stills and Graham Nash are known for such hits
as "Suite: Judy Blue Eyes," "Marrakesh Express" and
"Teach Your Children."
